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Held every January in Las Vegas (Nevada, USA), the Consumer Electronics Show (CES) kicks off the year with a huge display of new and enticing gadgets that can silence cash-strapped consumers as well as the more serious side. Lectures, presentations and workshops on the future directions that technology may take.

Interestingly, as vehicles move more towards being ‘computers on wheels’, the show is gaining more importance for vehicle manufacturers to attend and showcase their products.

One of these will be Polestar, which will showcase its new Driver Monitoring System (DMS) that will be included in the Polestar 3 (coming soon).

Using driver monitoring cameras and software, DMS will track the driver’s head, eye and eyelid movements. If the system detects a distracted, drowsy or disengaged driver, it will trigger warning messages, sounds and even an emergency stop function.

“This technology addresses some of the root causes of fatal crashes and can help save lives by prompting the driver to refocus on the road and can take preventative action when they don’t or can’t,” said Thomas Ingenlath, Polestar- the Executive Director.

For those of you in Los Angeles in early January, the show starts on January 4th and runs through January 7th. For those who aren’t (like the majority of Aussie readers here 😉 ) – this should be seen as near and mid announcements. – The future of EVs (as well as technology trends in general) tend to move fast and fast during this event.

In standard (all-wheel drive) form, it produces a total of 360 kW and 840 Nm of torque. (Total output is 380kW and 910Nm with the optional Performance Pack). With a 111kWh battery providing an estimated WLTP driving range of up to 610km, the Polestar 3 will be the first car to be built on a new all-electric platform developed by and shared with Volvo Cars.

Production for the initial launch markets is scheduled to begin at Volvo Cars’ Chengdu plant in China from mid-2023. First deliveries are expected in the fourth quarter of 2023, with Australian deliveries expected to begin in late 2023 or early 2024.


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