One of the East Ridge’s oldest motels has a new name and a new look after a $2.9 million upgrade that will be funded in part by additional sales tax revenue it helps generate.
Wyndham’s newly named Baymont Motel at 6674 Ringgold Road, just off Interstate 75 in East Ridge, took on the new franchise this month after completing renovations to the 85-room motel. The inn is the southernmost motel south of Exit 1 among a dozen hotels or motels near the East Ridge exit.
“With the upgrades we’ve made and the new franchise tie-in with Baymont, we should be able to attract more guests and generate more revenue,” motel owner and CEO Pete Patel, who bought the property in 2012, said in a phone interview.
Patel, who runs Darsh Hospitality LLC and also owns four other hotels or motels, said he believes the Baymont by Wyndham franchise will work well as a mid-range motel option compared to other higher-priced brands or discount properties in the area. with .
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A standard room at the newly renovated Baymont Motel will rent for $80 to $150 a night and includes free breakfast and other amenities, including a gym. The motel also has meeting rooms for conferences and events, Patel said.
Originally built in 1966, the 47,934-square-foot motel was formerly an independent property not affiliated with any motel chain and sits on 2.4 acres, according to the Hamilton County Assessor’s Office. The motel previously closed before the Patel Lodge reopened.
The motel upgrade is the latest of more than a dozen retail and hotel properties to take advantage of development aid available in the border zone created by the Tennessee Legislature in 2012 for much of the East Ridge. Sales tax revenue generated by the property can be used by the developer to recover the capital cost of improvements made to the site.
Under an agreement approved last week by the East Ridge Industrial Development Board and the East Ridge City Council, 65% of sales tax revenue generated by Wyndham’s new Baymont Motel will be returned to Darsh Hospitality until the developer recovers $2.9 million on the site. 2 million of the dollar investment. The other money will be given to the city of East Ridge.
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Similar tax benefits for other developers in the border area helped attract Bass Pro Shops to East Ridge rather than south of the border in neighboring Georgia, and encouraged the development of other stores, restaurants and hotels along and up Ringgold Road. Camp Jordan on East Ridge.
East Ridge Mayor Brian Williams said the incentives offered in the border zone have spurred more than $220 million in upgrades and new developments in East Ridge in the past four years alone, and he expects more development in the future.
“The Border County legislation has been an amazing benefit to the city of East Ridge,” Williams said in an emailed statement last month. “From Bass Pro’s opening kickoff event and traveling the East Ridge, it’s easy to see the continued growth of new businesses.”
Williams said additional development is moving to Ringgold Road on the other side of Exit 1 with Red Wolves, Champy’s and Portofino’s restaurants. West of Ringgold Road, other businesses such as Southern Honda Motorsports, Pandora, Jack’s and Food City have also benefited from the border strip.
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The only other such border zone in all of Tennessee was established on the Tennessee-Virginia line in Bristol, Tennessee. Originally, the tax incentives were used to recruit Bass Pro Shop to the Tennessee side of the border a decade ago.
Contact Dave Flessner at [email protected] or 423-757-6340.